my +plus leads turns your farm into a targeted prospecting list. Use plain-English AI Smart Search to describe the seller you want, get a free Likely to List score on every property, and reach the right owner with real-time owner-matched mobile phones and emails — so you set the appointment before your competition knows the home is on the market.
my +plus leads delivers the most accurate and affordable circle prospecting tool on the market — now powered by AI. Building a brand in your farm starts with building relationships with neighbors, and that requires reaching the right owner with the right message at the right time.
Our Premium Neighborhood service uses multiple databases to match every property in real time against the actual current owner — appending phones, landlines, VOIP numbers, and email addresses. AI Smart Search lets you describe your ideal prospect in plain English, AI Says provides key insights, and our proprietary Likely to List predictive scoring is included free with every plan. Speak with the next listing on the block and set the appointment before your competition knows the home is on the market.
Circle prospecting is the practice of marketing to homeowners around a Just Listed, Just Sold, or Open House — turning local activity into conversations with future sellers. Neighborhood Data is the engine that powers it: a database of every parcel in your farm, matched in real time to the actual current owner, complete with mobile phones, landlines, VOIP, email addresses, length of ownership, equity position, life-stage signals, and property details.
Done well, circle prospecting is a long-term strategy that builds your brand block-by-block, identifies sellers before they actively enter the market, and gives you a steady pipeline that doesn’t depend on the day’s MLS activity.
Most circle prospecting fails for one reason: bad targeting. Calling 500 random homes around a Just Sold burns through hours and goodwill for a handful of conversations. Calling fifty high-equity empty nesters who are nine years into ownership — with a script tailored to their situation — is a different business.
Neighborhood Data is the difference between dialing a directory and prospecting a list. When you know which homes have a higher statistical propensity to list, who actually owns them, and the right number to reach them on, every hour of prospecting goes further. That’s why top-producing agents treat their farm as a long-game listing pipeline rather than a one-off mailer.
We rebuilt circle prospecting around three things competitors don’t offer: AI search, predictive scoring, and real-time owner matching.
AI Smart Search lets you describe what you want in plain English — “out-of-state owners in 78704 with high equity” or “empty nesters in Austin who are owner-occupied” — and the AI builds the search filters for you. No menu-diving, no toggling. The AI Agent panel even explains exactly which filters it applied and why, so you can refine on the fly.
AI Says goes one step further: when you open a property, the AI reads every data point on file and writes a short summary plus a recommended conversation approach for that specific homeowner. You walk into the call with context, not a cold script.
Likely to List is our proprietary predictive score, included free with every Neighborhood package. It evaluates hundreds of attributes per property — owner, demographic, life event, financial, and ownership history — and compares them against patterns in recently sold homes to surface the households most likely to list next. The score appears right in your data grid so you always know where to start.
Quick Filters put the most-requested seller archetypes one click away: Absentee Owners, Out-of-State Owners, Downsizers / Empty Nesters, Upsizers, High Equity, Free & Clear, and Preprobate. Combine them with standard filters for length of ownership, property type, estimated or assessed value, and year built — through the filter panel or natural language inside AI Smart Search.
Real-time owner matching is what makes the data accurate. Every Premium lookup matches against the actual current property owner from tier-one databases at the moment you run it — not stale public records refreshed twice a year. That’s how we deliver mobile phones, landlines, VOIP, and email addresses you can actually dial.
Search your farm in plain English and get instant filters. Open any property to see an AI-written summary and a recommended approach for the conversation — built from every data point on file.
Our predictive scoring is included with every Neighborhood package at no extra cost. Hundreds of attributes per property, scored against patterns in recently sold homes, surfaced right in your search results.
Every Premium lookup is matched in real time against the actual current owner — not stale public records. Accurate phones, landlines, VOIP, and email addresses scrubbed against the Do Not Call list.
Pull Absentee, Out-of-State, Downsizer, Upsizer, High Equity, Free & Clear, and Preprobate lists in a single click. Use our bulit in CRM or sync to, BoldTrail, Follow Up Boss, Lofty, Sierra Interactive, Mailbox Power, GoHighLevel, and MOJO Sells and more.
Not sure what package works best for you? Need a custom solution? Reach out to our experienced team of experts for a free consultation.
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